Tuesday, June 21, 2005

Can this really be worth it to the Chinese?

Say they figure that after the cost of shipping this 12,000 miles, the profit on selling it in a 99-cent store in New York is still worth the grief they stand to get from the WTO and all the Chuck Schumers of the western world over the gross trademark abuse vis a vis Crest. (Well, attempted gross trademark abuse, like this is going to fool anybody.)

Can it be worth the damage done to their reputation as an intelligent people, who supposedly have a smart government that knows what it is doing?

"We'll fool these dim Americans, call it 'Crust' and it'll sell like egg rolls hot cakes! Who wouldn't rush to clean their mouths with Crust?"

They'd do better by multiplying the price and selling it as a novelty item.